FOXO Brand

BRINGING FOXO TO LIFE

As Vice President of Marketing, I led the messaging, brand positioning, content strategy and creation, solutions marketing, and delivery of marketing experiences that engage the target customer base. I was tasked with leading strategic brand management, developing marketing strategies, driving digital marketing capabilities, forecasting and managing budgets, maintaining an appropriate image of the company, and increasing thought-leadership in our industry through public and investor relations.

The brand is distinctive for its radical innovation in the life insurance industry, and uncompromising expression of science, human health, and technology.