Why I love the brand Seed:

  • Their branding is thoughtful and imaginative,

  • Their content takes relevant topics and relates to their brand.

  • They showcase a larger mission through their product and content.

  • Their nurturing strategy and post-purchase experience is engaging and educational.

  • Their website and shop navigation is simple and effective.

  • They sell 1 product and do it well.

Why I love the brand Blueland:

  • They know their target audience and their content strategy revolves around it.

  • Their content is educational and helps in driving behavior change.

  • They are mission based and it drives their brand ethics and marketing.

  • Their differentiators are clear and is paired with beautiful branding,

  • Their pricing model is strategic and well thought out.