Dedicated digital marketer fueled by a passion for elevating brands through strategic digital tactics, creative finesse, and impactful brand amplification."
About Me
I'm a creative marketer and storyteller with a keen focus on retail psychology and consumer behavior. I thrive on crafting imaginative marketing strategies and campaigns fueled by data-driven insights. My career highlights include the successful launch of brands such as Target's A New Day, Thrivent Financial's Love & Money®, FOXO LIFE, and FOXO Technologies. I relish the challenge of creative problem-solving to generate high-quality leads, curate holistic consumer experiences, and establish brands as industry thought leaders.
Areas of skill
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I’ve developed and led team in orchestrating dynamic online campaigns to engage audiences and drive results across diverse digital channels.
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Crafted visionary marketing blueprints that align business goals with customer desires for optimal growth.
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Masterfully cultivated and nurtured leads to transform prospects into enthusiastic brand advocates and long lasting customers.
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Crafted compelling email narratives that nurture, captivate, resonate, and prompt meaningful customer action.
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Architected intuitive online ecosystems that seamlessly merge user experience with strategic objectives.
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Diligently analyzing market trends and consumer behavior to inform strategic decision-making and innovative marketing initiatives.
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Decoded market trends to pioneer innovative strategies that stay ahead of the industry curve.
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Shaping narratives and fostering authentic relationships to enhance brand reputation and resonance.
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Curating vibrant social spheres that foster genuine connections and elevate brand influence.
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Expertly navigating pay-per-click platforms and segmented audience strategies to optimize ad performance, drive traffic, and maximize return on ad spend.
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Infusing products with captivating stories and positioning them as transformative solutions for customers.
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Crafting persuasive, resonant messaging that strikes chords, evokes emotion and drives action across various touch points.
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Developing SEO strategies and meticulously planned search engine marketing tactics to boost online visibility, driving organic and paid search success.
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Crafting visually compelling collateral that communicates brand value and captivates target audiences across diverse mediums.
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Devising innovative tactics to foster customer loyalty, ensuring repeat business and sustained brand affinity.
Recent Projects
“Content is King, but context is God.”- Gary V.
“The best arguments in the world won't change a single person's mind. The only thing that can do that is a good story.” - Richard Powers
If you can’t think BIG, why think at all?
Challenge Accepted.
My Marketing Mantras